If you’re a marketing professional aiming to lead marketing strategies for organizations or product lines, this advanced course explores strategic marketing planning, market segmentation, brand management, and international marketing.
No prior marketing experience is required. This course is designed for students who want to explore the field of marketing.
You will work on marketing projects for real companies, giving you hands-on experience in crafting marketing strategies and campaigns.
Absolutely, this course is open to students from various majors who want to gain marketing skills that can complement their academic and career interests.
Yes, you will have opportunities to connect with marketing professionals through networking events and potential internships.